Zoopla launch heatmaps of UK property values

July 29, 2011 at 9:18 AM 5 comments

Heatmap of UK property values

We’ve just launched a very exciting new and unique way to look at UK property values on Zoopla.co.uk.

Welcome to our property heatmaps which show the average current property value of homes across the UK in a clear and easy to visualise format. The new heatmaps can be found on all maps across the Zoopla website and can be viewed at varying zoom levels down to individual postcodes.

In addition to the new heatmaps on the property market overview pages, we have also added a variety of other valuable local property information that provides an essential research tool for potential house hunters. This data is located on the ‘market overview’ pages of  Zoopla.co.uk. These newly launched stats include (for any geographic area):

  • the number of properties on the market
  • average asking prices – property for sale and to rent
  • the average size of properties in the area
  • the average price per square foot

We feel that the addition of heatmaps to our site allows our users to easily visualise the relative property values in any area of the country. Together with the unique market data we are now making available, this is all part of our mission to empower our users with the information they need to make the right property decisions and to become the most useful property resource in the UK.

So, if you like them why not click the buttons at the bottom of the post or leave a comment and let us know what you think.

How the heatmaps work

To generate our heatmaps, we use our current value estimates to generate a color gradient overlay. In this color overlay, different colors correspond to the different average property values in each geographic area. Higher value areas tend towards red, and lower value areas tend towards blue. The value scale is dynamic and relative: Red in one locality may not have the same value as red in another locality, but on any given map, red is always higher value than blue. By making the scale dynamic, we make it easier to see the variation that exists within any locality. If we didn’t do this, West London would be red, and the rest of the country subtle shades of blue – clearly not very useful! To determine which colours correspond to which values, you can consult the value pin markers displayed on the map. The value pins show the average value for that specific location, and contain links to the market overview pages for those specific localities.

Heatmap of London property values

London Heatmap (click image to zoom)

Heatmap of Glasgow property values

Glasgow Heatmap (click to zoom)

Heatmap of Manchester property values

Manchester Heatmap (click to zoom)

Heatmap of Birmingham property values

Birmingham heatmap (click to zoom)

Heatmap of Bristol property values

Bristol Heatmap (click to zoom)

Heatmap of Nottingham property values

Nottingham Heatmap (click to zoom)

Heatmap of Liverpool property values

Liverpool Heatmap (click to zoom)

Heatmap of Leeds property values

Leeds Heatmap (click to zoom)

Heatmap of Sheffield property values

Sheffield Heatmap (click to zoom)

Heatmap of Edinburgh property values

Edinburgh Heatmap (click to zoom)

Heatmap of Cardiff property values

Cardiff Heatmap (click to zoom)

As always, please feel free to share and use this information, all we ask is that you credit the source as Zoopla.co.uk and link to Zoopla.co.uk. Thank you.

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Entry filed under: Site Features. Tags: , , , , , , .

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5 Comments Add your own

  • 1. Fleur  |  August 12, 2011 at 4:38 PM

    What a fantastic idea. Regionally prices will vary quite a lot, and within a region there will be hotspots for property prices in one area over another. I think this shows the variance between property values brilliantly, and also surprising how much difference there is within regions.

  • 2. Ross  |  August 18, 2011 at 5:31 PM

    Cool idea, I just had a look at Edinburgh where I live!

  • 3. mike  |  August 23, 2011 at 10:36 AM

    Are the values based on asking prices or final sold prices in the region?

  • 5. North London Houses  |  August 24, 2011 at 4:21 PM

    This is a great idea – a good way to track potentially up and coming areas over the next few years as well if the surrounding area looks good.


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