We’ve launched our first national TV advertising campaign

August 25, 2010 at 8:25 AM 8 comments

Finding that special one can sometimes be a bit tricky.

Some are a bit cheap, some a bit scruffy, some too flash and some inadequately sized. Maybe you’re looking for one that’ll gain a few pounds, perhaps you want to know what they’re worth or maybe you like to keep an eye on the older ones?

Luckily we have all the information you need to really find that special one…property, that is!

As a nation we’re obsessed with property. We all love to play the nosey neighbour game, snoop around a celebrity pad, or find out what our home is worth or what our neighbour paid for theirs.

Since we launched back in January 2008 we’ve grown at an unrivalled pace, however our marketing to date has been largely focussed online…

…today, this all changes. We’re making our TV debut as we continue our quest to turn Zoopla into a household name targeting property buyers, renters, sellers and landlords. The initial campaign will run for five weeks to the end of September and is part of an extensive multi-million pound TV, print and digital campaign to run over the coming months. 87% of adults will see the TV ad at least once during the initial five-week period and the TV campaign will include a number of prime-time slots across ITV, Channel 4, Channel 5 and the Sky digital channels.

The TV ads centre on the theme that finding the perfect property is much like finding the perfect partner and reinforce our core philosophy that free and easily accessible information helps buyers, renters, sellers and owners make better-informed property decisions.

So, why not improve your chances in the property market with Zoopla.co.uk.

Let us know what you think about the advert below, on youtube or twitter.

The official announcement can be found here

Entry filed under: Television. Tags: , , , , , , , , , , , , , , , , , , .

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8 Comments Add your own

  • 1. Stephen  |  August 29, 2010 at 7:56 AM

    Who is the blonde girl? She looks really familiar!?

    Reply
    • 2. Lou  |  May 7, 2011 at 2:47 PM

      She’s called Ellie Beaven – it’s been annoying me for days now so I googled her!

      Reply
    • 3. adam  |  September 9, 2011 at 9:41 PM

      I have found out that the actress is Ellie Beaven she has appeared in lots of TV series. “Little Ghosts”, “Down to Earth” “The Wild House” are a few.

      Reply
  • 4. Letting Agents Manchester  |  September 7, 2010 at 8:27 AM

    Lol she was an actor in the queens nose i think on BBC 1 years ago or another bbc childrens program ahhh the good old days

    Reply
  • 5. Barry  |  September 7, 2010 at 9:03 PM

    The blonde girl was in a CITV series i think (might of been BBC) she was the daughter and i think main actress of the series. was set in their house and they had a talking parrot :/ im struggling to remember also!

    Reply
  • [...] Zoopla are now delivering a TV campaign as promised. The advert looks like it might cement them in the public’s eye as a credible and serious alternative to Rightmove, possibly moving them to number 2. What do you think? [...]

    Reply
  • 7. Ele  |  September 7, 2011 at 1:16 PM

    The blonde girls name is Ellie Beaven, she starred in a BBC programe in the 90s called Wild House. She played the lead character, hope that helps.

    Reply
  • 8. ted  |  October 8, 2011 at 7:18 AM

    she was in a programme called “The Wild House” not the queens nose, although they do look similar. It was a pretty terrible programme that my brother watched when he was a kid. I was lucky enough to grow up around knightmare and fun house!

    Reply

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