We’ve launched our first national TV advertising campaign
Finding that special one can sometimes be a bit tricky.
Some are a bit cheap, some a bit scruffy, some too flash and some inadequately sized. Maybe you’re looking for one that’ll gain a few pounds, perhaps you want to know what they’re worth or maybe you like to keep an eye on the older ones?
Luckily we have all the information you need to really find that special one…property, that is!
As a nation we’re obsessed with property. We all love to play the nosey neighbour game, snoop around a celebrity pad, or find out what our home is worth or what our neighbour paid for theirs.
Since we launched back in January 2008 we’ve grown at an unrivalled pace, however our marketing to date has been largely focussed online…
…today, this all changes. We’re making our TV debut as we continue our quest to turn Zoopla into a household name targeting property buyers, renters, sellers and landlords. The initial campaign will run for five weeks to the end of September and is part of an extensive multi-million pound TV, print and digital campaign to run over the coming months. 87% of adults will see the TV ad at least once during the initial five-week period and the TV campaign will include a number of prime-time slots across ITV, Channel 4, Channel 5 and the Sky digital channels.
The TV ads centre on the theme that finding the perfect property is much like finding the perfect partner and reinforce our core philosophy that free and easily accessible information helps buyers, renters, sellers and owners make better-informed property decisions.
So, why not improve your chances in the property market with Zoopla.co.uk.
The official announcement can be found here